{"id":1175,"date":"2026-09-29T08:09:10","date_gmt":"2026-09-29T08:09:10","guid":{"rendered":"http:\/\/business.catherineliew.com\/?p=1175"},"modified":"2026-09-29T08:09:10","modified_gmt":"2026-09-29T08:09:10","slug":"curso-de-marketing-digital-con-ia-2026-dia-1-que-comunicar-y-a-quien","status":"publish","type":"post","link":"https:\/\/business.catherineliew.com\/?p=1175","title":{"rendered":"Curso de Marketing Digital con IA 2026 &#8211; D\u00eda 1 &#8211; Qu\u00e9 comunicar y a qui\u00e9n"},"content":{"rendered":"<p>La IA puede crear publicaciones, anuncios, emails y campa\u00f1as en segundos. Pero si no sabe a qui\u00e9n quieres dirigirte, qu\u00e9 problema resuelves y por qu\u00e9 deber\u00edan elegirte, el resultado ser\u00e1 gen\u00e9rico y dif\u00edcilmente conseguir\u00e1 resultados.<\/p>\n<p>Si todav\u00eda no est\u00e1s apuntado al Curso de Marketing Digital con IA y quieres recibir los apuntes del evento y el acceso al certificado, inscr\u00edbete aqu\u00ed:<\/p>\n<p>\ud83d\udc49 https:\/\/thebigschool.com\/sp\/curso-marketing-ia-estrategia-eg\/<\/p>\n<p>En esta primera clase descubrir\u00e1s paso a paso:<\/p>\n<p>\u2714\ufe0f Por qu\u00e9 la IA puede crear acciones aparentemente perfectas que no consiguen resultados.<\/p>\n<p>\u2714\ufe0f Qu\u00e9 debes definir antes de pedirle que cree contenido, anuncios o campa\u00f1as.<\/p>\n<p>\u2714\ufe0f C\u00f3mo definir a tu p\u00fablico, su problema y el mensaje, creando una propuesta de valor y distintos \u00e1ngulos con IA.<\/p>\n<p>Adem\u00e1s, analizaremos en directo un proyecto real, tomaremos decisiones mediante votaciones y veremos c\u00f3mo cambia el resultado cuando la IA recibe el contexto adecuado.<\/p>\n<p>Prep\u00e1rate para dejar de crear acciones sueltas y empezar a construir una estrategia con sentido. \ud83d\ude80<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La IA puede crear publicaciones, anuncios, emails y campa\u00f1as en segundos. Pero si no sabe a qui\u00e9n quieres dirigirte, qu\u00e9 [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":1176,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1175","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/business.catherineliew.com\/?p=1175\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Curso de Marketing Digital con IA 2026 - D\u00eda 1 - Qu\u00e9 comunicar y a qui\u00e9n - E-Business &amp; E-Marketing\" \/>\n<meta property=\"og:description\" content=\"La IA puede crear publicaciones, anuncios, emails y campa\u00f1as en segundos. Pero si no sabe a qui\u00e9n quieres dirigirte, qu\u00e9 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"http:\/\/business.catherineliew.com\/?p=1175\" \/>\n<meta property=\"og:site_name\" content=\"E-Business &amp; E-Marketing\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-29T08:09:10+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/business.catherineliew.com\/wp-content\/uploads\/2026\/09\/ytb_thumb-22.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"480\" \/>\n\t<meta property=\"og:image:height\" content=\"360\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"http:\/\/business.catherineliew.com\/#website\",\"url\":\"http:\/\/business.catherineliew.com\/\",\"name\":\"E-Business &amp; E-Marketing\",\"description\":\"All you need to know about e-business and e-marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"http:\/\/business.catherineliew.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"http:\/\/business.catherineliew.com\/?p=1175#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/business.catherineliew.com\/wp-content\/uploads\/2026\/09\/ytb_thumb-22.jpg\",\"contentUrl\":\"https:\/\/business.catherineliew.com\/wp-content\/uploads\/2026\/09\/ytb_thumb-22.jpg\",\"width\":480,\"height\":360},{\"@type\":\"WebPage\",\"@id\":\"http:\/\/business.catherineliew.com\/?p=1175#webpage\",\"url\":\"http:\/\/business.catherineliew.com\/?p=1175\",\"name\":\"Curso de Marketing Digital con IA 2026 - D\\u00eda 1 - Qu\\u00e9 comunicar y a qui\\u00e9n - E-Business &amp; E-Marketing\",\"isPartOf\":{\"@id\":\"http:\/\/business.catherineliew.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/business.catherineliew.com\/?p=1175#primaryimage\"},\"datePublished\":\"2026-09-29T08:09:10+00:00\",\"dateModified\":\"2026-09-29T08:09:10+00:00\",\"author\":{\"@id\":\"\"},\"breadcrumb\":{\"@id\":\"http:\/\/business.catherineliew.com\/?p=1175#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/business.catherineliew.com\/?p=1175\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/business.catherineliew.com\/?p=1175#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"http:\/\/business.catherineliew.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Curso de Marketing Digital con IA 2026 &#8211; D\\u00eda 1 &#8211; Qu\\u00e9 comunicar y a qui\\u00e9n\"}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/business.catherineliew.com\/?p=1175","og_locale":"en_US","og_type":"article","og_title":"Curso de Marketing Digital con IA 2026 - D\u00eda 1 - Qu\u00e9 comunicar y a qui\u00e9n - E-Business &amp; E-Marketing","og_description":"La IA puede crear publicaciones, anuncios, emails y campa\u00f1as en segundos. Pero si no sabe a qui\u00e9n quieres dirigirte, qu\u00e9 [&hellip;]","og_url":"http:\/\/business.catherineliew.com\/?p=1175","og_site_name":"E-Business &amp; E-Marketing","article_published_time":"2026-09-29T08:09:10+00:00","og_image":[{"width":480,"height":360,"url":"http:\/\/business.catherineliew.com\/wp-content\/uploads\/2026\/09\/ytb_thumb-22.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"http:\/\/business.catherineliew.com\/#website","url":"http:\/\/business.catherineliew.com\/","name":"E-Business &amp; E-Marketing","description":"All you need to know about e-business and e-marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"http:\/\/business.catherineliew.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"http:\/\/business.catherineliew.com\/?p=1175#primaryimage","inLanguage":"en-US","url":"https:\/\/business.catherineliew.com\/wp-content\/uploads\/2026\/09\/ytb_thumb-22.jpg","contentUrl":"https:\/\/business.catherineliew.com\/wp-content\/uploads\/2026\/09\/ytb_thumb-22.jpg","width":480,"height":360},{"@type":"WebPage","@id":"http:\/\/business.catherineliew.com\/?p=1175#webpage","url":"http:\/\/business.catherineliew.com\/?p=1175","name":"Curso de Marketing Digital con IA 2026 - D\u00eda 1 - Qu\u00e9 comunicar y a qui\u00e9n - E-Business &amp; E-Marketing","isPartOf":{"@id":"http:\/\/business.catherineliew.com\/#website"},"primaryImageOfPage":{"@id":"http:\/\/business.catherineliew.com\/?p=1175#primaryimage"},"datePublished":"2026-09-29T08:09:10+00:00","dateModified":"2026-09-29T08:09:10+00:00","author":{"@id":""},"breadcrumb":{"@id":"http:\/\/business.catherineliew.com\/?p=1175#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["http:\/\/business.catherineliew.com\/?p=1175"]}]},{"@type":"BreadcrumbList","@id":"http:\/\/business.catherineliew.com\/?p=1175#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"http:\/\/business.catherineliew.com\/"},{"@type":"ListItem","position":2,"name":"Curso de Marketing Digital con IA 2026 &#8211; D\u00eda 1 &#8211; Qu\u00e9 comunicar y a qui\u00e9n"}]}]}},"_links":{"self":[{"href":"https:\/\/business.catherineliew.com\/index.php?rest_route=\/wp\/v2\/posts\/1175","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/business.catherineliew.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/business.catherineliew.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/business.catherineliew.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1175"}],"version-history":[{"count":0,"href":"https:\/\/business.catherineliew.com\/index.php?rest_route=\/wp\/v2\/posts\/1175\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/business.catherineliew.com\/index.php?rest_route=\/wp\/v2\/media\/1176"}],"wp:attachment":[{"href":"https:\/\/business.catherineliew.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1175"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/business.catherineliew.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1175"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/business.catherineliew.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}